About

The e-commerce platform for Tunisian merchants

Our mission: give every Tunisian merchant the tools to sell online, simply and independently.

Our mission

Alinero helps Tunisian merchants sell online, simply. In a few minutes, each merchant creates their own branded shop — not a stall lost in a marketplace, but a real storefront in their image. From this shop, they sell wherever their customers are: Facebook, Instagram, TikTok, WhatsApp, or directly on the web.

All with the payment method Tunisians know and trust: cash on delivery. Our goal is to remove technical and financial obstacles so merchants can focus on what they do best: selling.

Why Alinero

Alinero is not a generic solution adapted to the local market after the fact. It is built for Tunisia, from day one:

  • Cash on delivery by default — the order flow is built around COD, not added as an option.
  • Delivery risk scoring by governorate — to help merchants anticipate the risk of returns by region.
  • Live commerce — sell live and turn comments into orders.
  • Everything in Tunisian dinars — prices, wallet and tracking, with no conversion or foreign currency.

Our values

Simplicity

Tools you can use without training, so launching a shop stays a matter of minutes.

Closeness

We build Alinero alongside Tunisian merchants and their real needs on the ground.

Data ownership

The merchant's data and their customers' data belong to them. We handle it seriously and transparently.